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Tagline Contest
The Department of Tourism, Government of Odisha is calling for creative minds to design a tagline that will define the state’s
rich cultural heritage and natural beauty. The winning entry will become the official slogan of Odisha Tourism, reflecting its breathtaking landscapes and beaches, ancient temples and monuments, diverse wildlife and adventure tourism, vibrant cultural heritage and tribal traditions, as well as its exquisite cuisine & arts and crafts to national and international travellers.
The winner of the Odisha Tourism Tagline Contest will receive prizes worth ₹1,00,000 & their work will be featured in all promotional materials used by Odisha Tourism. The entries would get a chance to showcase their work to a broader audience. This is a great opportunity for aspiring writers to showcase their talents and gain better exposure in the tourism industry.
Guidelines
- Should be catchy and should not be more than one line (max 6 words).
- Participants should submit a brief (not more than 100 words) to explain the rationale and relevance of the provided tagline with the given theme.
- The tagline should be usable on the website, social media platforms, and printable such as stationary, signboards, magazines, standees, brochures, leaflets, pamphlets, souvenirs, and other publicity.
- The tagline must be an original design work. Any proof of plagiarism, imitation, replication, etc shall lead to disqualification.
Evaluation Criteria
The submitted taglines will be assessed, and the winner will be decided by a committee consisting of representatives of the Government of Odisha. The Final winner will be declared based on the following criteria:
- Relevance and Alignment to the theme of the programme
- Creativity and Innovation of thought
- Originality
The decision of the committee would be final. No clarifications would be issued to any participants about the decision of the committee.
Submission Process
- The winning entry will be awarded a cash prize of ₹1,00,000/-
- Submission Deadline - March 15, 2025
- Who Can Participate - The competition is open to all Indian citizens residing within and outside India.
- Winner Announcement - To be notified via email and Odisha Tourism’s official social media handles.
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